Design Matters

Design Matters

Design Matters

Such a cliché! So bland and clichéd that I generally forget that it is true!

But this week I had a pretty visceral illustration of the power of design – whether in support of the forces of good or of evil.

The background is that I’ve been doing design work for a very small classical record label for more than 15 years. High quality recordings, but a pretty small, niche market. I don’t know what the sales are, but print runs are short…